PLU75: the Paris plush you'll have to fight to get back

PLU75: the Paris plush you'll have to fight to get back

PLU75 makes plush characters designed in Paris - the 75 is the city's postal code, worn proudly - with one quiet ambition: to be the thing that gets claimed within minutes of arriving.

Take Kevin. He has a distinctive expression, long dangling legs, and a signature little bum that gives him away every time. He's soft, colourful, CE-certified, and entirely too easy to get attached to.

Made for kids, and for the grown-ups who never quite grew out of it. Good for cuddles, good for photos, good for flexing the cosy corner of a room.

Pick him up. Good luck putting him down.

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